EditReady is a video converter for perfoming miscelanous video transcoding. It is mostly designed for professionals who use complex applications like Avid Media Composer, Appli iMovie, FCPx, or Apple ProRes.
It comes wrapped in a typical macOS interface, with small buttons, a right-panel and a large working area. Overall, it looks like some extra touches are needed, especially on buttons design and font style.
As per its functionalities, it embeds lots of various and useful functions. It has options to view and edit metadata, and a burn-in timecode, with custom text and images.
Furthermore, it lets users rewrap or transcode media into edit-optimized masters and proxies. Also, it automatically pareses camera media and medata and converts to high quality formats. It supports QuickTime and MP4 camers, MXF based formats, MTS, M2T, and Blackmagic RAW.
Last but not least, individuals are able to import images with alpha channels in order to apply complex bugs or watermarks.
To summarize, EditReady is capable of performing multiple and diverse transcoding operations. It seems overpriced, and at times some functions are limited, but you should give it a try.