MRRly

Open your dashboard and see exactly who pays, churns, and upgrades—without wrangling complex BI tools. Start by dropping in a CSV or XLS from your billing system. Map columns like customer ID, signup date, plan, and recurring amount, choose your base currency, and confirm the totals. You can refresh by re‑uploading updated files as often as you like. In minutes, you’ll have a clean, running view of recurring revenue and cash timing that you can slice any way you need.

For day‑to‑day decisions, segmentation matters. MRRly gives you 15 ready‑made dimensions (plan, lifecycle status, billing cadence, and more) plus up to five you define. Add your own flags—region, acquisition channel, sales owner, trial cohort—and filter with a few clicks. Save frequently used views such as New Logos This Month, Annuals Renewing in 30 Days, or High‑Expansion Accounts. Sort by MRR, spot downgrades before they snowball, and drill into who changed and when. Each view shows new, expansion, contraction, churn, and net movement so you can react fast and focus your team on the right accounts.

When you need trend clarity, build cohorts. Select the start event (first payment or activation), pick a monthly or weekly grouping, and choose a metric (retained recurring revenue or customer count). Compare cohorts side by side to catch onboarding gaps, seasonality, and the impact of pricing updates. Align cohorts on first paid month to gauge payback and stabilization. Filter cohorts by your custom tags to see whether specific regions or channels retain better. Export the grid to CSV or XLS for board decks, investor updates, or deeper analysis in your favorite spreadsheet.

Make it the heartbeat of your operating rhythm. Every Monday, founders and finance leads can pull a cashflow snapshot: new bookings, expected renewals this month, and run‑rate. Growth teams can tag experiments as a custom field and watch how expansion and churn move within targeted segments. Customer success can grab a weekly list of accounts that downgraded in the last 14 days and trigger outreach. For small and mid‑sized SaaS companies, MRRly keeps revenue answers one filter away—no data warehouse, no engineering time, just practical visibility you can use in planning, reviews, and standups.