Direct Mail is a utility that can help its users to create, manage and deliver email marketing campaigns.
The user interface makes the utility simple to use. There are three work spaces: one for composing messages, one for managing contacts and one for verifying the action history. Basic editing options are available for creating the text of the message (e.g., bold/italic/underline, insert list, insert link) and templates are also available for the background of the text. Several groups of addresses can be created so that emails are sent to several recipients at once. 50 emails can be sent each month. An interesting option you can find here is verifying what chances there are for the composed email to be considered spam. Tips are offered so that the email is not included in the spam category, such as to offer clear unsubscribe instructions and to explain it to the recipient why they have been included in the mailing list.
Briefly, Direct Mail is a convenient tool that proves to be very useful when it comes to organizing online marketing campaigns; it is a must-have application for your Internet business.
A complete and capable email conversion tool on Mac across different platforms.
Import OLM to Apple Mail, Thunderbird, Entourage, host of other emails clients.
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