Here is how teams put Draftly.io to work in real campaigns. Start with a list of company sites in your sheet or CRM. Point Draftly to the URL field, pick the destination column for the output, and set the tone you want. Run the job, then skim the generated opening sentences, make small edits if needed, and move them straight into your sequences or mail merge. Each line draws on details found on the company’s pages, so the message feels grounded instead of generic.
For day-to-day prospecting, SDRs segment their list by industry or persona and use different prompt settings for each slice. SaaS accounts might get a product-focused hook, while agencies get something audience-led. Founders often run smaller batches before a new sprint to keep quality high. Growth teams test two tone profiles, ship both versions, and track which one wins on opens and replies. When a company refreshes its site or posts a major update, you can re-run the same accounts and quickly refresh your first sentence to match what changed.
A simple workflow keeps throughput high: create a prompt template per persona and offer, map the result to a dedicated CRM field, and add a quick QA pass for empty or thin websites. Adjust length and specificity in the prompt so references stay crisp. Use a short rule set—mention positioning or audience only when it’s clearly stated—to cut noise. Junior reps can run the collection step while senior reps finalize copy and prioritize sends. This routine replaces long research sessions with a repeatable process that ships faster and still feels personal.
Basic
$0
Personalize 1000 Rows, Unlimited Web Scraping, GPT-3.5, p/month
Unlimited
$20
Everything in Basic, Personalize Unlimited Rows, GPT-4o, p/month
Comments